Summer Game Fest 2025
In 2025, we returned for our fourth year alongside iam8bit to continue evolving the Summer Game Fest experience. Building on years of growth, we took the campus and pushed partner activations even deeper-designing immersive moments that connected media and guests directly with each game’s world and brand story.
Summer Game Fest transforms a downtown Los Angeles location into a gaming campus for a three-day destination for gaming culture, where top brands and developers debut and showcase their latest games through immersive, interactive activations.
